Harness Your Blob's Power

Blogging sounds simple enough but it can have a profound effect on your business and you {s1:business} marketing. However, it has to be done correctly or you can make some serious missteps.

Blogs get indexed by search engines quickly, but you need to make sure that your blog is optimized for search engines like your other web 2.0 efforts.

1. Your blog address must be search engine friendly and user friendly. Your blog URL should be somewhat concise. It is also important for the name of your blog URL to be related to your online business niche and for that matter your business.

2. Content on your blog is king, and making sure that you use keywords. If your website and blog are about starting a home business, you can have categories like “home business opportunities”,“secrets for making money online” and “make money online examples”. Be creative! Using various keywords for your niche improves your visability.

3. You must tag your content not doing so is like driving a tank with no ammo- horrible gas mileage and not very comfortable. If you want your blog posts to get high visibility and exposure, it is important that you tag your content. You can do this by using pre-installed plug-ins in your blog script.

4. Ping, Ping, Ping every time you add new content to your site. Whenever you add new blog posts, ping your blog using a service like pingomatic.com or pingmyblog.com alert search engines that you have added new content on your site.

5. Submit your blog to blog directories and niche directories. This will help you to get traffic directed from these directories and also create one way links to your site from these directories, and increase your rank. This also picks up ultra targeted traffic.

6. Blog consistently everyday! This is an important tip. Good blogs that attract large amounts of traffic and bring results are those that are updated frequently. Search engines will pick up the new content and this will increase your ranking on search engines.

Use the tips outlined above to increase your traffic and be a blog star.